Debbie Wanamaker
Principal Marketing Consultant
(937) 776-0573

Archive for the ‘Trade Shows’ Category

17 Tips to Maximize Trade Show ROI

Trade shows are expensive. Add it up:

Trade Show Signup + Booth Setup (carpet, tables, etc.) + Booth Design (your company’s) + Travel / Lodging Costs + Salary Costs + Literature / Giveaway Costs = A Whole Bunch of $$$$$

Trade shows can (and should!) bring in more than enough profit, over time, to more than cover their expenses but for many companies they don’t.

If you are considering participating in a trade show, these 17 tips will help you maximize your return on investment:

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Dayton, Ohio

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